Puru Choudhary is the Founder & CEO of Terminus App, a UTM building and management solution. He has worked with several Fortune 500 companies over the last 6+ years helping them understand their UTM tracking requirements and helping them define their own UTM strategies. He stays up-to-date with a wide variety of workflow requirements of marketing and analytics teams and uses those lessons in blog posts, product improvements and free tools.

6 UTM Parameter Mistakes You Can’t Afford to Make

Planning Your Marketing Campaign

How to Launch a Powerful Marketing Campaign

Terminus Blog Newsletter




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Why You Need UTM Parameters In Social Media Marketing

Powerful Methods for Conversion Tracking in 2016

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