Consistently enforce your UTM tagging rules
Make your Google Analytics, Adobe and other reports more accurate and insightful
You can enforce UTM or custom parameter values to always be lowercase to maintain consistency.
Limit length of UTM parameters
Not all systems can handle long UTM parameters. Configure size limits to make sure they work with all your tools.
Prohibit certain characters
Some characters might break your scripts or cause some issues. Configure prohibited characters to prevent them from being used in UTM codes.
Automatically replace spaces with another character, e.g. underscore _ to avoid them being used.
Terminus makes sure that all created URLs are valid. No more broken URLs.
Required UTM parameters
Configure which UTM parameters are a must. Terminus will make sure that no URL is created without those being specified.
Lock down utm_medium and utm_source values
Give permission to create new utm_medium, utm_source (or any UTM code) only to specific team members.
Bulk UTM builder to create URLs with multiple UTM tags
Great for social and ads campaigns
Build tons of URLs
Create all sorts of UTM combinations to build as many URLs as you need.
Customize for speed and accuracy
Configure Presets, Preset Groups, Parameter Groups to really speed up URL building without making any mistakes.
Easy and consistent UTM tracking of your email campaigns
Don't waste time trying to build one URL at a time
Works with most email providers
Use with Mailchimp, Drip, ConstantContact, Aweber, and any other email service.
Consistent tracking in emails
Enforce UTM conventions in emails and make them consistent with your other campaigns.
No manual search and replace
Quickly add UTM tracking to all URLs in emails. Every time, with no mistakes.
Watch a short demo video and get a quick overview of the features
Replace your UTM spreadsheets (Excel, Google Sheets) with Terminus
Curious what people are saying about Terminus?
“The entire team has been loving Terminus and I’m delighted that they’ve all taken to it so quickly.”
Rich RojasSEO Specialist, Digital Marketing - The Humane Society of the United States
“I am consistently blown away at how dialed in Terminus is! The team has thought through all of the great features - and they build out new ones based on user requests. It changed our lives when it comes to keeping track of URLs!”
Juston Brommel, CMO, Founder
“Marketo and Hubspot have their own URL creators, but they are not as robust as Terminus. Terminus is simply the best UTM management tool.”
Greg HarnedFounder - RevOps Global
“We’ve been using Terminus for almost 3 years and it’s still the absolute best UTM builder I’ve seen.”
Rudy BachratyDirector, Social Media Marketing - Outdoor Sportsman Group
“I had actually started building a solution like Terminus using Google Spreadsheets, Forms, and the likes. Essentially, Terminus took care of all the things that I would have built after countless hours of fiddling with formulae and learning more about spreadsheets.”